In an alphabetical order get to know #GetVunked2015 team No. Two - Connecty & team lead Mario Karu. Coming from telco background they are really going to disrupt the telco industry, see how!
Mario, what entrepreneurs do you admire and why?
I admire Mark Zuckerberg; he is
this down-to-earth kind of guy who has not turned into
a corporate CEO. He interacts with his customers regularly and shares
his ideas and plans – for example, the year of books project or the internet.org project.
Another person I admire is Philip Defranco – a
Youtube personality who started making news videos in 2006 and is
doing it even now in the same way. Regardless of having built many new
businesses (for example SourceFed and ForHumanPeoples) and
becoming a big corporation.
Tell about your team dynamics.
I think we have some of the best and
brightest people on the team. Everyone has broad competence, and this
means we are all deeply involved in all aspects of the business – making a
business plan, finding target segments, validating ideas, marketing planning,
development planning etc. This also means strong opinions and
heated discussions. During meetings, everyone has to keep an eye on their ego
to ensure we move forward. After "a battle" at the planning stage,
the execution runs very smooth and fast.
What does success look like for your startup?
Now if I think really big, success for our idea means people all around the world have higher expectations of the internet. We want to impact the telco industry worldwide by creating a path for the internet-on-the-go that no longer depends on an operator or network technology.
With the Connecty app switching seamlessly between different mobile networks and WiFis, you will always be connected to the best network for you. You just have to tell the app what you value most - speed, data cost, battery life or network quality.
What will your market look like in five years as a
result of using your product or service?
Being a Telia Estonia startup lab, Vunk has helped companies partner with Telia to improve their offering and get access to the market. Vunk ran an accelerator for 2 years and pivoted to Collaboration framework this Spring.
e-Commerce to us is also anything
and everything transactional and dynamic – it is about enabling our customers
to complete purchases, subscriptions, manage their services and get help to
their questions in our digital channels just as they do in our stores – 24
hours a day, 365 days a year. Read more »
Tackling SmartCities and Digitalization
IoT for Telia has become the cornerstone for innovation. It is now time transform it into a more concrete framework, where there are more opportunities for partnerships. At VUNK, we look for companies offering state-of-the-art IoT services, are intelligently tackling SmartCity problems and offering value to their SME and B2B clients. Read more »
Technology today allows us to track our
activities, sleeping hours, nutrition intake, as well as, monitoring of other
vital attributes. But data without context and knowledge is worthless. The
question is, how can we use this personally or collectively generated data to
achieve greater good? Read more »